Down: The Dating Software Using The Shame Away From Getting Down

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TL;DR: Whether you are searching for a secure destination to big date or a private spot to get together, Down could be the #1 application to make to, specifically if you’re a female. With 2 million consumers and 50 percent of suits fulfilling IRL, acquiring a romantic date or obtaining down never been easier or higher fun. 

Gender typically is a taboo topic, specifically if you’re looking because of it. However, online dating sites is frequently in the same manner taboo.

Exactly how could you be designed to simply turn out and state all you have to is actually a hookup without feeling guilty? You will do it through Down app.

Or just how have you been meant to open your self up to online dating sites if you should be not comfortable aided by the environment? Once more, you are doing it through the Down software.

Down is the most secure and private strategy to state what you would like (and get what you would like) – no pity or fear!

How exactly to “Get Down” or “Get Date”

from growing frustration together with the online dating marketplace, Colin Hodge cofounded Down (formerly referred to as Bang with Friends) in January 2013 for individuals to clearly, and independently, state the things they’re looking for without shame.

Users, whose typical age brackets between 18 and 35, check in through Twitter, and Down makes use of people they know, pals of friends and various other contacts to generate fits.

For anything more significant, people can choose to “Get Date,” but if they demand anything a lot more everyday, they can pick “Get Down.'”

Keeping with the private theme, regardless a user decides, the individual on the other side end cannot see who they are until in addition they decide to get a romantic date or get down.

Unlike many internet dating sites, customers do not have to complete a long profile with clever stories, and participation is wholly secret unless the members decided or else.

Consumers also are provided a Bangability rating, which Hodge stated is a “key formula” based on how a lot of people have actually viewed them and just how lots of people are into conference for either a date and getting straight down.

Down, which is available on apple’s ios and Android os, is starting a fresh feature known as “weekly Picks,” in which customers get the 10 most readily useful suits of the day in the place of being forced to swipe through hundreds, or even thousands, of people to get a match.

“It’s just a good way of popping to the software, spending half a minute and then taking place along with your day – make sure you get that time set up the few days and feel just like it is not an overwhelming procedure, but it’s something which only suits into your life,” Hodge said.

Maybe not another sketchy hookup app

So what helps to keep Down from becoming grouped with spammy hookup programs? Honesty.

Down got that which was lacking through the industry (a dating internet site that’s not scammy or coming across as well best) and produced an easy method for folks in order to connect in a manner that they are aware is giving them what they need and never wasting their own time.

“we are so used to people method of sugar-coating the dating world,” Hodge stated. “We wanted to give people a very honest strategy to relate solely to each other and make sure we’re not, frankly, bullshitting them,” he stated.

This honesty is mirrored in Down’s individual base.down3

In accordance with Hodge, the business took the social method to getting grip, utilizing recommendations to spread the headlines regarding the website, which has generated a far more genuine item and clientele.

“that is held the caliber of our very own site greater. Additionally it is held the percentage of men and women matched and taking place a romantic date higher,” the guy said.

Another fun fact: it is mostly women that need to get down.

Hodge said 75 per cent of females decide to get down when compared to 65 per cent of males, mentioning safety due to the fact cause.

“Frankly its a safer environment than just meeting overall complete strangers,” the guy mentioned. “We want to give ladies the capability to be the same component when you look at the courting procedure in order to possess freedom to choose whatever objective they really want.”

a modern secret admirer

The response from users happens to be overwhelmingly pleased. Hodge stated everyone is thrilled getting somewhere where they could state what they want free of judgment, and Down is pleased to have for them.

“People are carrying this out anyhow offline, therefore we might as well give them the technology to get it done in a better way,” he stated. “We knew, especially for the younger generation, there had been a necessity to create dating into the modern period and then make it a large amount less complicated.”

Hodge promotes people to anonymously invite pals they want to get straight down with through the web site. And also you guessed it – the individual you receive won’t understand it’s you until they subscribe.

“we desire people to receive their friends in a secret way through app, and that I believe that elevates every person’s odds of achievements,” he stated. “It is a modern-day secret admirer notice it is possible to send your buddies via text.”

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